This project is a collaboration between the Chinese coffee brand Grid Coffee and the popular puzzle game Monument Valley. I developed a new visual system that combines Grid Coffee’s signature grid elements with the dreamlike, architectural aesthetic of Monument Valley. The packaging is designed for instant cold brew coffee and features a rotating open structure inspired by staircases, one of the most iconic visual elements from the game. Alongside the packaging, I also designed a pop-up space and a retail space to extend the collaboration into a more immersive brand experience.
Retail Space - Vending Machine
Pop-up Space - Café
